
Perelel
Perelel, a woman-owned small business that has re-imagined preand post-natal vitamins, designed to adapt to your body’s changing needs throughout your motherhood journey.


Using our client, Perelel, as the case study, we will demonstrate how in only one, full-day (7-8 hours) shoot, we accomplished:
- E-comm photos for Perelel's entire catalogue of products
- Developed a broad set of photo and video assets specifically for ad creative
- Shot for the Perelel + Erewhon launch
- Captured a breadth of evergreen, lifestyle focused photo and video
- Captured a breadth of evergreen, product focused photo and video
- Grabbed a couple needed holiday shots as the cherry on top for the day
And we even had time to eat lunch together :)
1 Creative Director
1 Photographer
1 Producer
2 Videographers, who also were our lighting techs
3 Production assistants
1 stylist
The Peerspace location in Pasadena
Props
2 models
8 hours on set
Insurance
Food for team and talent
Prep and wrap time (about 2 days worth of work between organizing props, travel time, returning items, etc.) outside of the shoot day
For 23 SKUs and 4 Bundles, we delivered:
605 Still Images across all verticals
125 B-Roll Video Clips across all verticals


