Everything begins through a strategic lens, and with a well-crafted content strategy, businesses can effectively communicate their brand message, establish themselves as thought leaders in their industry, and ultimately drive customer engagement and sales. We understand how essential this is. Our content strategy services will help us define your brand's voice and messaging as we understand your customer demographic, growth metrics, and more. Understanding where you’ve come from will help us shape where you go and we want to power that trajectory with as much data as possible.

A successful creative direction empowers our teams to produce work that is not only visually stunning, but that also delivers on the desired message and objectives of the project. It is a critical element in the development of any successful marketing campaign, and can make the difference between a forgettable project and one that truly resonates with its audience.

Creative direction is the art of bringing imagination to life. It is the process of guiding and leading a team of creative professionals to produce original, innovative, and memorable works of art that captivate and inspire audiences. Creative direction is more than just a job title, it is a passion for storytelling, design, and innovation. It requires a keen eye for detail, a deep understanding of audience demographics and interests, and the ability to think outside the box to deliver fresh and exciting ideas.

At Marika Creative, creative direction is at the core of what we do, as we are responsible for overseeing every aspect of a project, from conceptualization to final production. We work closely with a team of designers, writers, photographers, and other creatives to develop and execute ideas that not only meet but exceed client expectations.

Through our leadership, we help shape the vision and brand identity of a company or organization, creating a distinctive voice that resonates with audiences and sets it apart from the competition. We inspire our mutual teams to push boundaries, challenge conventions, and think differently, resulting in extraordinary works of art that leave a lasting impression on viewers.

Creative direction is the magic that transforms ideas into reality and is what allows us to leave a lasting impact on our clients as they see ROI that exceed expectations.

Models, locations, props, wardrobe, hair and makeup, craft services, set design, and more is all handled by us and included in your initial quote. We take care of everything so that the burden of logistics is lifted completely off of you so that you can do your real job!

We pride ourselves on our full-scope production capabilities. Our team will handle everything for your projects, including:

- Finding and securing the right creative team to make the project happen (if we need people outside of our core team)
- Finding and casting models
- Finding and booking locations
- Sourcing and buying props
- Styling and purchasing wardrobe
- Coordinating hair and makeup
- Sourcing and purchasing backdrops
- Building scenes/sets
- Coordinating all travel and expenses
- Determining what gear is necessary and what we need to rent vs. what the team has
- Handling insurance and billing
- Coordinating craft service/food for the team, client, and models
- Creating a schedule and deadlines for the team and deliverables
- Finalizing the creative approach for how we plan to execute on the vision, including creating a shot list

Our photography brings your brand to life with multi-use stills for campaigns or projects. We cover photography for every need, including e-commerce, product, still-life, lifestyle, and ad creative. You don’t need to hire multiple firms or freelancers - we can tick every box with our expert photographers, lighting experts, stylists, and more. First impressions are everything, and with our strategic brand photography, we help you make a lasting one. From color and movement to concept and vision, we bring out the unique personality of your brand in every shot.

Stand out from the competition with our commercial videography services. Using motion to bring your product or service to life, our videos allow customers to experience your brand on a personal level and imagine the taste, smell, and texture of what you have to offer.

We specialize in both long and short form videography for social media, paid ads, commercials, web, and more. We recommend using video to complement your photography campaigns with diverse, engaging content or as a stand alone service. We can include stop motion videos as well. If it’s visual and it moves, we make it happen. With expertise in video editing as well, we'll make sure that your final product is polished and professional and delivered ready to use on any platform.

User-Generated Content is now non-negotiable for growing online. We specialize in growth creative, including concept development, script writing, storyboarding, and sourcing the right creators to represent the voice of your brand. We can execute UGC content in batches on a monthly retainer, or include the concepts as part of a shot list for a larger brand photo or video project. Either way, we create authentic content that engages your target audience for a high-growth ROI.

Our brand consulting services cover visual identity and brand positioning, go-to-market strategies, and general counsel on brand development. As thought leaders, creators, and strategists, we can ensure that your brand stands out in a crowded marketplace. By partnering with your internal teams and other external partners, we will work with you to enhance or develop a presence that reflects your brand's personality and values.

In collaboration with our amazing network of designers, our web design and graphic design services are top-notch, ensuring cohesion across all visual touch points. The Marika Creative team oversees all creative direction and our talented designers deliver on any task, from a brand new website, to packaging concepts, social graphics, email templates, and more.